Western
Member
FYI Unhaggle now has the dealer cost data loaded for the Telluride Nightsky, available in their free report. Invoice ("dealer cost") is $52,577. Kia.ca reports MSRP of $55,695, which is basically invoice plus assumption of 6% dealer profit margin.
"MSRP" is typically just the dealer invoice price plus the % profit dealer markup, and prior to add on-of the mandatory costs (destination shipping charge, regulatory/environmental taxes). That is how MSRP is listed on the kia.ca site. In my case, the MSRP quoted in writing to me by the dealer had the mandatory roughly $1900 destination charge also included, for some reason. That being said, the comparable price they quoted me also had the destination charge included, so it was an apples-to-apples comparison at that level, and not misleading.
The dealership did seem a bit confused on the Nightsky pricing, as I think mine was their first order.
Mandatory fees in AB are $2,021 (delivery/dest charge, tire tax, A/C tax, AMVIC), which gets added on to MSRP, and then there are any additional items which the dealer seeks to addon such as doc/admin of $500, which is really just an additional profit, and further profit in terms of any additional high profit margin addons such as winter package, security, coatings, etc which they may seek to sell you. And then PST and GST on top of that total. The OTD price (out the door) is the final total.
Price discussion can be a bit of whack-a-mole. The dealer may agree to "drop" the doc/admin charge, as long as they are making adequate profits in the other profit components of the overall package. The written detailed price quote that they provide you bears close review to ensure that you understand the various components.
The more add-ons that you include as part of the package deal, the more potential there is for you to get misled by the numbers, unless you are careful.
At the end of the day the dealer needs to make a fair profit, and the buyer needs to feel fairly treated and not gouged or misled. A buyer being well prepared with the numbers and understanding the various pricing components is helpful in achieving that. I was happy with the deal I quickly reached in less than 45 minutes after entering the dealership, and it's very comparable with the reference benchmark purchase OTD ballpark numbers kindly shared in the forum by @Stoney, @GreekWiz, and others here in the Alberta environment.
@GreekWiz got his VIN a week following early August order, which seems to be a record. My order was put in a month later, so fingers crossed....
"MSRP" is typically just the dealer invoice price plus the % profit dealer markup, and prior to add on-of the mandatory costs (destination shipping charge, regulatory/environmental taxes). That is how MSRP is listed on the kia.ca site. In my case, the MSRP quoted in writing to me by the dealer had the mandatory roughly $1900 destination charge also included, for some reason. That being said, the comparable price they quoted me also had the destination charge included, so it was an apples-to-apples comparison at that level, and not misleading.
The dealership did seem a bit confused on the Nightsky pricing, as I think mine was their first order.
Mandatory fees in AB are $2,021 (delivery/dest charge, tire tax, A/C tax, AMVIC), which gets added on to MSRP, and then there are any additional items which the dealer seeks to addon such as doc/admin of $500, which is really just an additional profit, and further profit in terms of any additional high profit margin addons such as winter package, security, coatings, etc which they may seek to sell you. And then PST and GST on top of that total. The OTD price (out the door) is the final total.
Price discussion can be a bit of whack-a-mole. The dealer may agree to "drop" the doc/admin charge, as long as they are making adequate profits in the other profit components of the overall package. The written detailed price quote that they provide you bears close review to ensure that you understand the various components.
The more add-ons that you include as part of the package deal, the more potential there is for you to get misled by the numbers, unless you are careful.
At the end of the day the dealer needs to make a fair profit, and the buyer needs to feel fairly treated and not gouged or misled. A buyer being well prepared with the numbers and understanding the various pricing components is helpful in achieving that. I was happy with the deal I quickly reached in less than 45 minutes after entering the dealership, and it's very comparable with the reference benchmark purchase OTD ballpark numbers kindly shared in the forum by @Stoney, @GreekWiz, and others here in the Alberta environment.
@GreekWiz got his VIN a week following early August order, which seems to be a record. My order was put in a month later, so fingers crossed....
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